106 West 29th Street
New York
17, 18 June 2009
The Art Directors Club will be presenting ‘Reboot,’ an event in two days, the first titled ’Reboot: Advertising’ and the second, ’Reboot: Design.’
Reboot: Advertising will address how those interested in an advertising career should present themselves as multi-platform communicators that today’s agencies and advertisers are looking to hire.
Discussion topics will include the digital tools needed to present oneself as technically-savvy, the right career experiences to play up when putting together the 21st century resume and portfolio, and how to get the pertinent experience one might be lacking in newer platforms.
This session will be led and moderated by Catharine P. Taylor. She started covering digital media and advertising in the mid-1990s for Adweek, and went onto found the magazine's AdFreak blog. Currently she writes the ‘Social Media Insider’ column for Mediapost, is a daily contributor to the BNET Media blog and had her own blog, Adverganza.
The session will include the following presentations and speakers:
Framing Your Brand with Allison Hemming, The Hired Guns
Agency Network Recruiter & Recruiter Panel with Ali Brafman, creative recruiter, Publicis; Danielle Blydenburgh, creative recruitment manager, MRM Worldwide; Greg Christman, Sam & Lori and Renetta Welty, creative recruiter, JWT
SoDA (Society of Digital Agencies) Panel with Michael Ferdman, president and founder, Firstborn and Aaron McDannell, creative director, Exopolis
Sharpening Your Tools with Chris Power, Power Consulting
ReBoot: Design will help attendees learn about viable new opportunities for creative skills that designers can take advantage of in today’s economy. Topics addressed will include effective networking, embracing failure and its rewards, creating your own products, and accessing creative support while implementing your own ideas. This session gives attendees access to a network of support and ideas which you can implement on your own.
ReBoot: Design will be led and moderated by Scott Belsky, CEO, Behance.
The session will include the following presentations and speakers:
How to Love the Recession with Steve Heller, co-chair of the MFA Designer as Author program at SVA
What Do You Suck At? with Allison Hemming, The Hired Guns
Innovation in Plain Site with Craig Dubitsky, managing partner, Kind
SwapHive.com, a new online barter system with Kristina Critchlow, creator/principal, SwapHive.com
Licensing Products with Rick Kurnit, partner, Frankfurt, Kurnit, Klein & Selz
Sharpening Your Tools with Chris Power, Power Consulting
Both evenings will conclude with one hour of cocktails and networking.
Tickets will be available online until 3 pm day of event. Tickets will be available for purchase at the door.
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