Hugh Baillie joined Grey London back in 1993, working on accounts such as Mars Confectionery and SmithKline Beecham. Following a stint at Saatchi & Saatchi – where he worked on Gillette and Toyota – Baillie joined BBH in 1998. His first success was heading the team that won the Bank of Scotland account and, subsequently, led the successful global pitch for Johnnie Walker. He was appointed to the agency Board in 1999, and in 2003 Baillie became the group’s global new business director. After that he led global and local teams working on some of the agency’s most prestigious brands – Axe/Lynx, Surf, Britvic (Robinsons, Tango and J20) and Perfetti Van Melle. He was also head of client marketing and client relationships and a director of Leap Music, the first music publishing and consultancy service to be housed within a UK agency.
Rachel Hatton started her career at BMP in 1990 and later worked on the Labour Party’s election campaign in 1997. In 2000 she joined BBH, becoming head of planning four years later. During her time at the agency she worked on many award-winning campaigns for some of that agency’s great brands, including Lynx/Axe and Britvic. Under her tenure BBH achieved its best-ever performance in the IPA Effectiveness Awards, scooping both the Grand Prix and Agency of the Year title in 2008.
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