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Daily News


05 Nov 2009



Juhll Closes Display Advertising Loop
Juhll, Inc.has announced their newest comprehensive services and solution package for advertisers looking to go big in online display advertising. Juhll's Display Media Solution is not only powered by the most advanced technology in the digital space, it is also coupled with many years of practical online marketing experience from Juhll executives. This Display Media Solution is what every online marketer needs to be truly successful in the display advertising space.

Juhll was formed over four years ago by successful internet marketing executive, Jennifer Uhll. Prior to founding Juhll, Jennifer served as Creative Director for LowerMyBills.com, where she launched the pioneering "Dancing Silhouette" campaign* among other innovative advertising concepts.

With Juhll's newest Display Media Solution, clients have received increased click-through and conversion rates as high as 300%, with an average 20-40% lift. Juhll's team provides advanced content optimization for display banners and landing pages through multivariate tests and performance reporting. Advertisers significantly lower creative development costs with Juhll's ability to monitor and instantly change critical direct marketing elements, including offers, headlines, calls-to-action and visuals.

Juhll's Display Media Solution includes strategic online marketing consultation, media planning, as well as buying and optimization. Clients also receive creative services, campaign management, ad serving and advanced MVT testing and optimization for both landing pages and display creative.

"I've always provided my clients with the most transparent and truly accountable 360 degree view of their digital campaigns," said Jennifer Uhll, founder and CEO, Juhll.

"With our Display Media Solution, we are a cost effective extension of your team. We help you avoid many pitfalls and tactical blunders of online marketing by giving you the capacity to control your spend, monitor performance and outsource costs at a moment's notice."

"In a few short weeks, Juhll allowed us to triple CTR for our display media buy," said Brian Davi, Online Marketing Manager, Fox Mobile Distribution.

"Working with Juhll allowed us to get an outside perspective on our product and to test all different types of value propositions through one simple solution. The reporting was extremely thorough and we were able to make decisions based upon statistically valid data pertaining to all the design, copy, and image combinations that lead to the end result."

Juhll's proprietary processes and internal technology seamlessly integrates licensed technologies from multiple specialized partners. These strong partnerships allow Juhll to provide rapid microsite deployment, landing page testing using OnDialog/SiteTuners technology and display ad optimization with Adroit technology. Juhll controls and manages reporting, analytics and ad serving with MediaPlex, one of the top three ad serving technologies on the market.

"Since joining the firm, I've seen new clients desperately seek Juhll's help after becoming frustrated with expensive online marketing agencies that provide only a partial, black-box solution without profitable results," said Chris Snyder, EVP, Juhll.

"At Juhll, we cut directly to the chase and recommend all advertisers implement our strategic Display Media Solution to ensure consistent and optimal results from the start."




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