"As Adconion continues to evolve its cache of online video advertising solutions and effectively align advertiser, publisher and viewer needs through Adconion.TV, we must be certain that the way we showcase the brand, in this case through the website, effectively conveys the services we're providing our partners," said Tyler Moebius, CEO and president of Adconion Media Group.
"Adconion.com provides visitors an interactive experience that highlights the advantages of partnering with Adconion for online video advertising and reinforces the company's leadership role in this burgeoning industry."
"When Adconion approached us with the new website project, we knew it was an opportunity to revamp one of the strongest brands in online advertising," said Olaf Kerckhoff, CEO of Viazenetti.
"The new site successfully captures Adconion's vision and delivers the message in way that's informative, entertaining and interactive."
New site features include:
The impetus for the site redesign comes from the growing online video market. Advertising revenue within the medium is projected to eclipse $4b by 2013 in the United States alone, with 85 percent of U.S. Internet users interacting with online video, according to recent eMarketer reports.
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