United Business Media (UBM) has announced the launch of Technology For Marketing & Advertising (TFM&A) China, a leading integrated marketing event which will be held in Shanghai come 2010.

TFM&A offers the latest industry insight, trends and developments as well as leading suppliers of digital, data & CRM solutions giving you the perfect blend for truly integrated marketing & advertising campaigns.

TFM&A's unique position and distinctive focus is highly recognized by marketing and advertising professionals. TFM&A event has grown exponentially since its launch in 2001. 2009 London show again created many new records.

Total attendees: 9,643 of which 8,263 were visitors (ABC Audited)

Over 200 suppliers including Oracle, Google, SAS, Omniture, DoubleClick, Acxiom, SAP etc.

TFM&A was awarded 'Best Trade Show' at prestigious AEO Awards, and 'Best Marketing Campaign' at the Event Awards.


"Marking the 10th anniversary of TFM&A, it is especially meaningful to bring the show to China. We are not only impressed by the growing tradeshow industry here in Shanghai, the research findings also indicated there is a strong need for a high quality integrated marketing solutions event. This is indeed very exciting!" said Simon Mills, Event Director.

"TFM&A is a focused professional event. It is not only an exhibition, but also offers high quality FREE conference program. 2009 London event included 'Sensational Six' keynotes from Google, Ogilvy, BBC, LinkedIn and more. Plus the visitors have access to 55 seminars in 5 themed theatres covering digital, marketing, online advertising, CRM, data marketing analytics."

Said Natasha Berrow, Event Manager of TFM&A, "Of course, it is of high priority that TFM&A China take full consideration of the local market and tailor the services to meet the needs of the community in China supported by UBM global resources."

"TFM&A proved to be an outstanding success for smartFOCUS. Sponsoring the Internet Cafe and the educational theatres for our customers Manchester United & RIAS added to the constant stream of visitors keen to discuss their Multichannel and Digital Marketing requirements. We look forward to being part of TFM&A in 2010," said Chris Underhill, CEO, smartFOCUS

It is clear that in the current climate marketing & advertising professionals are keener than ever to make their campaigns even more efficient and effective which makes TFM&A's launch in China even more expected.

For event information, click here.




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