Tutssel, one of the most awarded creative directors in the industry, believes in the power of ideas and ultimately, that creativity has the power to transform human behavior. Through this, Tutssel has seen Leo Burnett through remarkable success, garnering recent recognition in 2009 as the Third Most Awarded Network at Cannes International Advertising Festival, Network of the Year at the Art Directors Club of New York and the Golden Drum Awards.
In 2008, the agency was recognised for its new-world thinking when it topped the “All Gunns Blazing” category in the annual Gunn Report. Also, the network was the Second Most Awarded in the world, with more creative offices contributing to its creative reputation than any other (27). The year before, Leo Burnett Worldwide won a coveted Titanium Lion at Cannes and an unprecedented two Grand Clios in Television and Outdoor. In 2006, the network was the most awarded global agency at D&AD, winning the first-ever coveted D&AD Black Pencil in Digital and five D&AD Yellow Pencils.
Prior to becoming Worldwide Chief Creative Officer, Tutssel was Executive Creative Director of Leo Burnett London. Charged with the task of tapping into the creative potential of the agency, he led Leo Burnett London to become the United Kingdom’s number one creative agency and, in 2001, was the World’s Most Awarded. During that time, both McDonald’s and Heinz were named advertiser of the year in the UK by Campaign Magazine.
Mark has had the honour of chairing the world’s greatest award shows, including the Cannes Titanium & Integrated Jury, Eurobest, Spikes, the Clio’s, the International Andy Awards and D&AD.
This year, Campaign Magazine named Tutssel the No.1 worldwide creative director, earning the title of top global Creative Crusader.
“Mark’s profound industry knowledge, leadership expertise and extraordinary ability to nurture creative talent, are skills that combined with his passion for creative excellence make him an obvious choice for the demanding role of leading two Cannes juries,” said Philip Thomas, Festival CEO.
Commenting on his appointment as Film & Press Jury President, Tutssel says, “I am delighted and extremely flattered to be asked to preside over the world's biggest celebration of creativity in communications."
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