IAB Announces Case Study Road Show
By IAB / AG, 22 Jan 2010
IAB has launched the “IAB Case Study Road Show: Digital Media Success Stories” event series, an entire day devoted to inspirational moments that will inspire translation to digital media.
In response to the growing surging of interest in the best interactive advertising campaigns, the marketers, agencies and publishers responsible for crafting outstanding integrated cross-platform messages will present their most impressive work. Each session during this first-of-a-kind event provides only the critical nuggets you need to develop groundbreaking interactive campaigns.
Hear digital success stories from brands including AOL, Electronic Arts, NBC, OMD, Wieden+Kennedy, Zubi and more.
This event will run in three locations on separate dates:
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