“FashionMiami” aims to turn that spotlight on fashion and create a destination for designers, press and buyers and will launch this Winter of 2010, with a schedule of Fall/Winter 2010 collection runway shows and events taking place from March 10 - 13 at the stunning 35,000sqft temporary structure in the heart of the Design District.
The design district has been dubbed the “SoHo” of Miami by the Financial Times, and “A Mecca for those in search of style” by the New York Times. The neighborhood is home to “FashionMiami,” “Design Miami,” “Limited Edition Experiences” and hosts an array of events associated with Art Basel Miami Beach.
“The concept behind ‘FashionMiami’ stems from the idea to consolidate multiple fashion events around the city and house them all under one roof in one week” says FashionMiami co-founder Alain Perez.
“We will now host Gen-Art’s Fresh Faces shows, the FGI Emerging Designers Competition presented by Chrysler, Custo Barcelona, Funkshion, as well as multiple independently produced runway shows and showcases.”
“The sixth annual ‘Fresh Faces’ in Fashion Miami show will open in the fabulous Design District – which also has been home to Miami Art Basel events for the past two years!” said Gen Art CEO/founder Ian Gerard.
FashionMiami promises to be an extraordinary event. The runway shows coupled with the ancillary programming will provide a platform for showcasing the innovation and creativity in today’s fashion industry. FashionMiami which is rich in content, creativity and combines commercial interests that are relevant to consumers is just the type of programming to promote in the Miami Design District.
“We are pleased that FashionMiami will call the Miami Design District its home,” says Craig Robins, president and CEO of Dacra Development.
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