Cannes Lions presents this award to a prominent personality who is an influential figure in the development of today’s media landscape, ultimately playing an integral part in shaping the future of the advertising industry.
Facebook founded by Zuckerberg in 2004 whilst studying computer science at Harvard University, develops technologies that facilitate the sharing of information through the social graph, the digital mapping of people’s real-world social connections.
“Cannes Lions Media Person Of The Year is awarded to those who have changed the face of media and communications, usually after a lifetime of achievement. For Mark Zuckerberg to have created one of the Internet’s most dominant businesses so quickly, and to have had such a global impact on the way we all communicate with each other, is quite simply astonishing. We are delighted to honor him with this award,” said Philip Thomas, Cannes Lions CEO.
“We are still in the early stages of our mission to build things that make the world more open and connected, so I feel honored and humbled to receive this award in recognition of what we've accomplished so far," said Mark Zuckerberg, CEO and founder of Facebook.
"We will continue to innovate and push technical boundaries to create better ways for people, developers, and advertisers to connect and share on our platform.”
Zuckerberg will receive the award at the Press, Cyber and Design Lions Awards Ceremony on the evening of 23 June, in the Palais des Festivals, Cannes.
Previous recipients of the Media Person of the Year Award include, Steve Ballmer, CEO of Microsoft Corporation; Sir Anthony O’Reilly, CEO of Independent News & Media; Tsuneo Watanabe, chairman and editor-in-chief of The Yomiuri Shimbun Holdings; Sumner Redstone, chairman and CEO of Viacom and Gerald Levin, CEO of AOL Time Warner.
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