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Daily News


21 Jun 2006



KODAK EASYSHARE P712 Digital Camera Unleashes Photographers’ Potential
KODAK EASYSHARE P712 Digital Camera Unleashes Photographers' Potential with Precision Controls and Stunning Image Quality

Blazing Fast Auto-Focus System, 12X Image-Stabilized Lens, 7.1 MP Sensor Combine for Crisp, Clear Pictures Ideal for Sharin


Eastman Kodak Company today announced the KODAK EASYSHARE P712 zoom digital camera, setting a new performance benchmark for the consumer "superzoom" category. Its precision auto-focus system with best-in-class click-to-capture rate — literally faster than the blink of an eye, at less than 1/10th of a second (0.07 seconds) — helps photographers get the exact shots they want, whether action on a sports field or children on the playground.

"When second and third-time digital camera buyers walk into stores this year, they're searching for models with better performance and more control than point-and-shoots, without sacrificing ease of use. They want pictures that look phenomenal straight out of the camera," said Mary Hadley, general manager of digital cameras at Kodak. "Our new P712 camera is specifically designed for these photographers, helping them take stunning pictures that they'll want to share widely with friends and family."

The KODAK EASYSHARE P712 camera features a 12X (36 - 432 mm equiv.), image-stabilized, f2.8 - f/3.7, SCHNEIDER-KREUZNACH VARIOGON lens that delivers exquisite detail and sharpness. Its 7.1 megapixel sensor is paired with legendary KODAK Color Science image processing for spectacular, highly accurate color — shot after shot.

Optical image stabilization provides a two-stop advantage over non-image stabilized systems for better capturing subjects in low light for both stills and video. It also minimizes handheld camera shake at longer focal lengths, which is ideal while photographingsporting events and during everyday picture taking when carrying a stabilizing device is impractical.

The P712 camera will be available worldwide beginning in July 2006, with a suggested retail price of US$499.


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