These moves reflect a period of major successes and expansion for Havas Worldwide, one of the world's largest marketing communications agencies.
Recent months at Euro RSCG Worldwide have seen major new business wins with international brands such as Heineken, AkzoNobel's Dulux, Credit Suisse and Pernod Ricard's Jacob's Creek, plus major digital wins including IBM's global digital business, EDF, Heineken and Lacoste, and being named to the Unilever global digital roster. In 2009, Euro was named digital agency of record and/or social media agency of record for such clients as Barilla, Clearasil, GSK, Ikea, method, P&G, sanofi-aventis, Shire Pharmaceuticals and Sprint.
Ryan joined Euro RSCG from Havas sister company Arnold Worldwide, where he was executive director running the global Volvo relationship. Prior to joining Arnold, Ryan was consulting to Gillette, P&G, Wyeth, Novartis, Ford, Shell, Absolut Vodka, Mitsubishi and other leading global marketers on agency model configuration, agency selection and compensation as a principle of Roth Associates.
During Ryan's tenure as global CMO of Euro RSCG Worldwide, he led global new business efforts, helped develop best practices for the network's business development organization and assisted in growing global brands.
Troni, who spent two years as Euro's global new business director, will now be responsible for managing the network's global new business and marketing practices. In this role, she will leverage regional new business successes and promote marketing best practices across all 233 Euro RSCG Worldwide offices.
Before working as global new business director of Euro RSCG Worldwide, Troni led new business and client development for Euro RSCG's London agency, as well as business development and integration across the Euro RSCG U.K. group. During her tenure, the U.K. agency won more than $200 million in new billings from brands such as News International, Staples, Superdrug and LG Electronics. Troni also ran the relationship with News International.
This year, Euro RSCG Worldwide has also been named Adweek's first-ever Healthcare Agency Of The Year, runner-up for Global Agency Of The Year from Campaign, No. 2 on the Ad Age Agency A-List and European Communication Group of the Year by Les Agences de l'Annee. And for the twelfth time in 16 years, BETC Euro RSCG was named Creative Agency Of The Year by CB News Hits d'Or.
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