The announcement was made in London at a Facebook Developer Garage event. According to several reports, Zuckerberg said, “We are finishing designing our application soon and hope to offer it soon.”
In a VentureBeat report, Facebook’s approach to location will not be mutually exclusive of other geo startups like Foursquare or Gowalla, which integrates its services with Facebook.
The article speculates the initial design to be “relatively simple”, similar to the recently launched Twitter Places feature.
But as Facebook has come under fire in the past for privacy issues, it remains to be seen if this location-based feature will suffer a similar backlash.
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