Surface To Air

In the campaign to promote its latest vehicle Evoque, Range Rover turned to four well-known Parisian artists to create street installations.

André (aka Monsieur A), JC/DC, Surface To Air and Yorgo Touplas will each create a wireframe replica of the Evoque to be positioned at iconic locations around France’s capital city, including the Pompidou Center and the Palais de Tokyo.

”The Range Rover Evoque has been designed with a creative and urban audience in mind,” said Land Rover design director Gerry McGovern in a statement. “Paris is the first city to see the car and we wanted to mark its arrival with a series of unique installations that epitomize the cars’ city spirit.”


Monsieur A


Yorgo Touplas/i>


JC/DC

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