The Art Directors Club (ADC) is calling for entries for their global ADC 91st Annual Awards.

The integrated campaign, by DDB New York, launched online today at www.adcawards.org that encourages creatives to: “Keep fighting the good fight” despite the obstacles they face while creating great work.

“Creatives will relate to the portrayal of the challenges they face each day in the creative process,” Olga Grisaitis, Director of ADC said.

“We wanted to give a nod to all the pain and suffering that every creative person goes through in order to produce a great idea,” Matt Eastwood, Chief Creative Officer of DDB New York said.

“From getting the idea through the account team to the client meeting to the final production, there are so many hurdles and so many casualties. We wanted to encourage creatives to ‘Keep fighting the good fight’ because in the end, an ADC Cube makes it all worthwhile.”

Submissions for:
Design, Photography, Illustration, and Interactive, are open till 20 January 2012;
Students, are open till 27 January 2012;
Advertising and Integrated, are open till 10 February 2012.



[via Art Directors Club]


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