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PANTONE Reveals Color of 2012: Tangerine Tango

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Tangerine Tango, also known as 17-1463, was announced as PANTONE’s color of the year for 2012.

The color is a spirited, “vivacious and appealing reddish orange”.

“Sophisticated, but at the same time dramatic and seductive, Tangerine Tango is an orange with a lot of depth to it,” Leatrice Eiseman, executive director of PANTONE Color Institute, said.


“Reminiscent of the radiant shadings of a sunset, Tangerine Tango marries the vivacious and adrenaline rush of red with the friendliness and warmth of yellow, to form a high-visibility, magnetic hue that emanates heat and energy.”

[via Creative Review]
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