Minimalist LEGO Ads Force You To ‘Imagine’ These Cartoon Characters
German agency Jung Von Matt created minimalist posters for LEGO’s ‘Imagine’ campaign to keep you guessing.
In the series of print ads, only the most basic of shapes are used to construct ‘minifig’ forms of cartoon characters.
These characters include: The Simpsons, South Park gang, The Smurfs, Donald Duck and family, Asterix and Obelix, Bert and Ernie, and Teenage Mutant Ninja Turtles.
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