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LEGO Releases Movie Maker App



Adding another mobile app to its creations, LEGO has released a mobile app that lets you create mini movies based on the toy.

The LEGO Group worked with San Francisco-based agency Pereira & O’Dell to develop the concept, and design the iPhone app, ‘LEGO Super Hero Movie Maker’.

Using the app, users are able to bring LEGO figurines to life by creating stop-motion movies on their iPhones.

“We wanted to create a unique experience that helps bridge the gap between the digital world and the physical world of LEGO,” Izzy Weberbauer, account supervisor of Pereira & O’Dell, told Fast Co. Create.

Within the app, users can: add and delete frames to scenes of their stop-motion movie; choose from five soundtracks; add camera color filters; and save movies to their camera roll; and share with the movies with friends.

The LEGO Super Hero Movie Maker app is compatible with iPhone 3GS, iPhone 4 and 4S, iPod Touch 3rd & 4th generation and iPad, that have iOS 4.3 installed or later.









[via Fast Co. Create]
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