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Fabio Challenges Isaiah Mustafa to Old Spice Duel

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Fabio, the new face of the Old Spice commercials, has challenged the “old Old Spice guy” Isaiah Mustafa to an ‘internet duel’ on YouTube, scheduled to take place tomorrow, noon EST.

The campaign, concocted by celebrated ad agency Wieden+Kennedy, had the blond Italian model issue a video challenge: a parody of Mustafa’s original “Smell like a man, man” spots. The challenge was accepted, and the irreverent campaign for the deodorant brand will continue tomorrow.


[via NewOldSpiceGuyFabio]
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