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Nike App Allows You To Trade And Collect Virtual Sneakers On Facebook
By John Yong, 18 Jul 2012
For their latest campaign, Nike will be bringing 40 years of their iconic ‘Swoosh’ shoes ‘back to life’ through a Facebook app that allows sneaker enthusiasts to trade and collect virtual sneakers.
Called the ‘Nike Shoe Boxxx’ Facebook app, it allows users to collect Nike shoes and store them in their personal collection.
Their personal collection is stored in a virtual display case that can be seen by all their friends.
Users can also choose to trade shoes with other users around the world—allowing them to attain a new pair of shoes and earn points to unlock various privileges.
[via Nike Shoe Boxxx]
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