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Looking At Cute Animal Pictures Increases Productivity

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It is official—cute animal pictures are good for us.

A Japanese research paper has justified the immense amount of time people spend looking at kittens on the internet.


The study—“The Power of Kawaii: Viewing Cute Images Promotes a Careful Behavior and Narrows Attentional Focus”—concluded that looking at cute animal pictures can increase attention to detail and general productivity.

“Results show that participants performed tasks requiring focused attention more carefully after viewing cute images. This is interpreted as the result of a narrowed attentional focus induced by the cuteness-triggered positive emotion that is associated with approach motivation and the tendency toward systematic processing.”

Perhaps any kind of short break from work will yield the same boost in productivity, but scrolling through kitten pictures seems like a particularly good way to spend that break.

[via Huffington Post, image via hwongcc / Shutterstock]
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