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If 10-Year-Olds Ran An Ad Agency…

To celebrate its 10th birthday, Toronto, Canada-based ad agency Grip Limited brought in a bunch of 10-year-olds and put them in charge to work for real clients.

As these 10-year-olds try their hand at advertising in ‘The 10-year-old Takeover’, the video shows that—in a way—it’s no different from the creatives in advertising.

The kids horse around, play games, eat junk food, and use their imagination to create some real ads.

If kids could run an ad agency, what does it mean for the professionals? Then again, creative professionals don’t need nap time.

Watch the video below:

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