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Billboard Ad For Real-Time Weather Service, Is As Good As Looking Out A Window

What’s the weather like now—why not look out your window?

A unique billboard ad, by New Zealand-based weather service MetService, suggests you to do just that—in a way.

To promote its up-to-date weather update service, MetService created a billboard ad that looks like a web browser with a hole that features ‘real-time updates of the sky and weather’.

The simple execution, however, makes you think: do you really need a website for real-time weather updates when you can look outside?

Click to view enlarged version

Click to view enlarged version

[via the Wheat and the Chaff]
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