Perrier Introduces Limited-Edition Andy Warhol-Inspired Bottles
In the 1980s, Andy Warhol created a series of vibrant-colored screen prints of Perrier bottles—as an exploration of consumers’ interaction with everyday products.
As a tribute to the legendary pop artist, the brand has partnered The Andy Warhol Foundation to produce a series of limited edition bottles inspired by Warhol, for Perrier’s 150th anniversary.
The screen prints would be replicated on the bottles featuring seven different designs that include some of the iconic artist’s famous quotes, such as: “In the future everyone will be world famous for 15 minutes”, “Art is what you can get away with”, and “I have Social Disease. I have to go out every night”.
In addition to the limited-edition bottles, Perrier would also be offering consumers a chance to win an original Andy Warhol screen print art piece, ‘Space Fruit: Lemons’, in its ‘Take Home a Warhol’ sweepstakes.
Perrier’s limited-edition Warhol bottles will be available from 24 June 2013.
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