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Ad Agency Creates New Fruits To Promote A Juice Blender
By Loke Shi Ying, 26 May 2013
Ogilvy Brazil has thought up some new and exotic fruits to promote the new Philips Walita Avance blender.
The advertising agency worked with Clecia Ribeiro, a molecular gastronomist, to create fruits of two different flavors. The results were the new creations of Kiwigerine, Bananaberry, and Pinegrape.
These fruits were presented for sale at a market in Sao Paulo and well received by shoppers, who for a moment, were bewildered with these fruit creations.
View the ad below:
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