Animals With Human Eyes Show How Similar We All Are
By replacing the eyes of the animals with those of a human, this new series of advertisements for the Royal Society for the Prevention of Cruelty to Animals, Australia, draws attention to how human-like animals can be.
The ads, designed by Australian communications agency Engine Group, reinforces its message by informing us that we share 90% of our genes with dogs and 50% with chickens.
We also share an amazing 90% of our DNA with cats, while pigs are as intelligent toddlers.
Hopefully, the ads will succeed in preventing cruelty to animals.
[via I Believe In Advertising]