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Designer Crowdsources Designs For Canada’s 150th Anniversary Logo Online
By Thia Shi Min, 16 Dec 2013
The original logo designs
Early this month, Canada’s national broadcaster CBC asked the public to choose between five logos, which will commemorate the country’s 150th anniversary in 2017. According to The Department of Canadian Heritage, these designs were supposed to evoke “pride, celebration, unity, youth and multiculturalism.”
The public reacted with boredom, with many designers criticizing the logos. Canada’s Association of Registered Graphic Designers even issued an open letter that condemned the designs, hoping that the country’s politicians would listen.
However, graphic designer Ibraheem Youssef decided to change the look of the logo by creating the website The 150 Logo, crowdsourcing redesigns from designers who wanted something more inspiring.
Youssef himself criticized the original designs, stating that they all used the same font—“It’s like someone thought of a bunch of words associated with Canada and spent five minutes on Photoshop and zapped these out,” he said.
The designer goes on to add that minimalism is key when representing millions of people, as well.
He also hopes that Heritage Canada will choose one of these alternate logo designs instead, but Youssef has already done a good job promoting the work of Canadian designers.
The site will launch another set of logos today, and perhaps one of these designs will do a better job at representing the country and its people.
What do you think of these crowd-sourced logo designs?
Designed by Dave Watson
Designed by Adam Lonero
Designed by Ibraheem Youssef
Designed by Henry Tyminski
Designed by Brooke Hennessy
Designed by Dominic Ayre
Designed by Theo Gibson
Designed by Michael L’Ecuyer & RuthAnn Pearce
Designed by Melissa Agostino
[via Fast Co Create]
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