Don't miss the latest stories

Follow us

Share this

Interactive Poster Lets Passers-By Peek Under Marilyn Monroe's Skirt

Subscribe to DesignTAXI
Like us on Facebook

To promote the book, Marilyn: Intimate Exposures, agency Preuss und Preuss came up with an interactive poster that imitated the star’s most iconic pose.

Pasted on a street lamp, this poster was attached to a skirt that let passers-by lift it up if they were piqued by it. If they had a smart phone, they could scan the QR code to learn more about the book.

What do you think—was this homage effective in generating publicity for this book?


[via Gutewerbung]
Receive interesting stories like this one in your inbox
Advertise here

More news on

Also check out these recent news