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Designers Redesign The ‘Elderly People’ Road Sign To Make It More Positive
By Yap Yen, 04 Aug 2015
Design agency NB Studio has collaborated with Spring Chicken and Michael Wolff to launch a competition to redesign the ‘elderly people’ road sign.
According to them, the current sign has a derogatory connotation and implies disability and frailty. In an effort reimagine the road sign, they have called upon the design community to create a new warning sign that paints the elderly community in a more positive light.
They have received many submissions and have invited the public to vote for their favorite designs. They hope to use the project as a way to lobby the UK Department for Transport into replacing the current sign.
Head over here to view all the designs. Are there any that stand out for you?
[via It’s Nice That, Creative Courage]
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