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Kit Kat Vending Machine Rewards People With Free Chocolate When They Take Breaks
By Jillian Wong, 01 Oct 2015
To encourage people to slow down in their fast-paced lifestyles, Kit Kat recently carried out a stunt in Paraguay.
With the help of agency Nasta, the brand created the ‘Break Machine’, a special vending machine that dispensed chocolate bars to people when they took breaks.
The bench attached to the vending machine detected when they took a break for at least a minute, and they were rewarded with free chocolate for doing nothing.
Isn’t it a fun way of bringing the brand’s slogan “Have a break, have a Kit Kat” to life?
Check out the stunt in the video below.
[via Ads of the World, video via Agencia Nasta]
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