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Creative Concept Ads Feature MUJI Products In Whimsical Illustrated Scenes
By Dorothy Tan, 10 Jan 2017
Beloved for its clean, minimalist style, Japanese retailer MUJI has a unmistakable “brandless” identity that is inspired by anonymity.
Based in New York City, freelance illustrator Jasu Hu has created a trio of endearing concept print ads that feature MUJI products in imaginative scenes.
For instance, one shows a girl swimming in a circular pool that is actually a CD player from the Japanese brand, while another reimagines a cuckoo clock as a house.
Scroll down to take a look at the other ads from the series—you can check out more of the illustrator’s work on his portfolio page.
[via Jasu Hu]
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