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The Reason Why You Should Use An Ugly Font Like Comic Sans To Capture Attention
By Izza Sofia, 16 Mar 2017
Tim Harford, economist and author of the book Messy: How To be Creative and Resilient in a Tidy-Minded World, believes that ugly fonts like Comic Sans or Monotype Corsiva help you concentrate on what you are reading.
Precisely because these fonts are ugly and difficult to read, they actually attracts your attention. When you have your attention, you actually start trying to understand what it says.
Harford referred to a study run by psychologists at Princeton University, where school teacher’s handouts were reformatted in either easy to read or harder fonts.
He said that those who got their handouts formatted in difficult, ugly fonts did better in their end of term exams across a variety of subjects.
Read more about why you should use ugly fonts here.
[via Business Insider]
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