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Coke Makes 1,000 Delightful Songs In Different Styles Using People’s Names
By Yoon Sann Wong, 11 Jul 2017
Coke’s latest extension of its ‘Share-a-Coke’ campaign while likely put a smile on your face. The brand has created nearly 1,000 different songs in various styles using people’s first and last names that are displayed on its bottles, which are now available in stores.
This musical twist was made possible with help from agency Fitzco//McCann, with musical production by Score a Score.
Coke roped in nine singers to record the tunes, and the 1,000 unique songs, which come in a range of genres, were created from 25 different original music tracks. For instance, the song for ‘Edward’ boasts electric guitar riffs; while the one for ‘Ann’ has a more delicate feel that’s similar to the song for ‘Thomas’.
To listen to the song that matches your name, simply type it into Coke’s dedicated website for this campaign. If it doesn’t return a tune, fret not, because Coke’s prepared a ‘Sorry’ song especially for you.
Check out some of the jingles below or browse all the songs on its YouTube channel. You can also try out your name here.
Videos via AdAge
Videos via Coca-Cola: A Tune for Every Name
[via AdAge, videos via various sources, image via video screenshot]
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