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Apple’s Forte That Could Come Back To Bite It In The Ass
By Yoon Sann Wong, 23 Sep 2017
Image by Matthew Yohe via Wikimedia Commons
Apple’s latest releases hasn’t been spared from criticisms including gripes about its lack of innovation and overpriced smartphones.
In an intriguing article on Medium titled ‘Apple’s Speciality Isn’t Hardware Or Software’, Sarvasv Kulpati puts forth the idea that “although they may all seem like mishaps and mistakes on Apple’s side, it may just be that these things are their strategy.” Kulpati explains that for Apple to maintain its power as a large tech behemoth, it has to “work much harder to keep up [its] persona of being cool and trendy.”
“If everyone had an iPhone, their perceived ‘cool factor’ would go down. This is why Apple prices their products so high all the time. Being out of many people’s budgets, the iPhone X and Apple’s new line of flagship products will induce a lot of envy from those who don’t have it. iPhones are as much of a status symbol as they are a utility.”
Kulpati maintains that another one of Apple’s strong suits is its exclusive, closed operating system. This is the complete opposite of Android, which banks on being inclusive and open-source.
The writer welcomed responses to the article, which gave rise to discussion and interesting insights from others within the community. Peter Giles highlights that Apple’s closed ecosystem could eventually lead to the tech company’s downfall. In his comment, Giles explains, “Compare any Apple application to a Google application and it comes out poorly. Develop apps for Apple and experience the frustration of negotiating a cumbersome curation system and a process that is way clunkier than Google Play.”
“I think in the long term Apple’s closed systems will come back to bite it. To remain a premium brand you need to differentiate yourself from competitors. Using a good Samsung, Google or Huawei phone is not much different anymore to the Apple experience. The open Android ecosystem still has some issues but in the end Apple’s closed system will limit the size of their market.”
Olivier Barthelemy added that ‘OS updates’ means very different things for iOS and Android. In his comment, Barthelemy explains why “[g]etting no iOS updates would be very bad [but getting] no Android updates is merely meh; you can still get the latest apps and most of the new features.”
Another notable comment from Christos Dimitroulas, who provided more insight into developing for the brand, reads:
“Apple is not a desirable platform to develop for. Their store doesn’t encourage using new open source technologies and has many nonsensical rules that more often than not force developer to create a worse experience for their users. Apple is only ‘cool’ when you have no idea about tech.”
Learn more by reading Kulpati’s article in its entirety, as well as intriguing comments from Medium’s community members here.
[via Medium, image by Matthew Yohe via Wikimedia Commons]
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