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IKEA Is Reviving Some Of Its Iconic Furniture To Celebrate Its 75th Birthday
By Izza Sofia, 14 Jun 2018
IKEA is debuting a special collection called ‘GRATULERA’ for its 75th birthday.
The collection features different home furnishing products and will be seeing three different launches in fall 2018, starting from August. Over the years, IKEA has created various furniture styles and for its 75th birthday, IKEA wants to thank its customers with this collection.
IKEA’s creative leader Karin Gustavsson explained, “We felt a strong need for sharing and celebrating our history and heritage, while highlighting the variations in styles and designs from IKEA the last 75 years.”
The collection sees three different unveilings with each launch focusing on a specific time period. The first launch will center on the 50s and 60s, the second launch on the 70s and 80s, while the final launch will see products from the 90s and 2000s.
“Each launch is different from the other, signifying its time period; from dark woods with a classic expression, to a very playful style with strong colours and then to a more natural look with natural Scandinavian woods and graphic colours,” said Gustavsson.
The ‘GRATULERA’ collection will include some of its iconic furnitures like the ‘EKENÄSET’ armchair, the ‘FÄRGSTARK’ rug and ‘BJURÅN’ chair. It will also include armchairs, side tables and textiles, available from August 2018.
[via IKEA, images via IKEA]
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