Digital Wellbeing Showroom, a new kind of retail environment for digital
lifestyle products and services,launched as part of London Design Week.
Alexander Grünsteidl, one half of Digital Wellbeing Labs, explained that the idea behind the concept was to create a technological reflection of fashion trends for an integrated lifestyle,and therefore the whole showroom will change its collection every two months with the first installation being 'Black and White' in a reflection of current fashions.
With a history in product design, marketing, branding and anthropology between them, Alexander and his partner Priya Prakash have recognised that the downfall of many products comes from problems within the retail experience and so are working on how to remedy this and get people intrigued and excited by electronic products by prototyping different in-store models to help grow interest and understanding through honesty and interaction. They are also passionate about helping graduate designers engage with buyers in a commercial gallery space and so are offering these products alongside those from industry names such as Philips, Hulger and Marcel Wanders.
The result is an amazing array of new technologies, home accessories, and
products that cross the line into art pieces, all of which are arranged in a
communicative way that involves the buyer. Personal favourites from our
visit were the Thinkmap Visual Thesaurus by Plumb Design, Intempo DAB radio
with interchangable artwork fascias, cable jewllery by Bless, and SMS cross-
stitched message samplers by Kate Pemberton, and that's being selective- any of their wares would fit happily in PSFK's office!! The next showroom, due to open in November, is entitled 'Into the Woods' and encompasses the relationship between technology and organic lifestyles- so look out for wooden computers and much more.
Want to see what 24 hours of creative awesomeness look like? Click here.
This news message is supported by The Creative Finder, an online platform for photographers, illustrators, designers, and art directors to promote their portfolios towards new clients and collaborators. Creatives who wish to sign up for an account can save 10% off annual fees with promo code 'designtaxi'.
