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Daily News


21 Nov 2006



AIGA: Business Perspectives for Creative Leaders 07
Presented by AIGA and Harvard Business School
July 29-August 3, 2007

The mission of Harvard Business School is to educate leaders who make a difference in the world.

What happens when the world's creative leaders come together with Harvard's most influential business experts?
Business Perspectives for Creative Leaders will draw on the strength of the Harvard Business School experience to help creative leaders discover opportunities within the forces transforming the business environment. The knowledge gained will enable them to assume the complex task of leading and making a difference in a world where change has become the only constant.

Make powerful connections
A select group of senior-level creative leaders will come together to discuss, network, debate and grow with each other. Business Perspectives for Creative Leaders is designed exclusively for design executives who work with clients to develop strategic design responses to client challenges. This response may be in the form of a comprehensive communication or positioning strategy, or the design of a range of products or services. Participants are likely to view the design process as an integral part of solving complex problems, whether that experience involves communication, functional or strategic design. This program is particularly beneficial to design professionals who deal with top-level executives and/or larger corporate clients.

Interact with a powerful mix of peers: creative leaders who range from principals or senior designers to senior managers who work closely with designers.

Qualify for admission
Enrollment in Business Perspectives for Creative Leaders is limited to a select group of senior executives who have high-level involvement in design and strategy projects. Application acceptance is subject to the approval of the Admissions Committee, which is comprised of both AIGA executives and HBS faculty members. Professional achievement and organizational responsibility are the main criteria for admission to Business Perspectives for Creative leaders. There are no formal educational requirements. There may be fewer available spaces than there are qualified candidates, so some applicants may be deferred until the following year's program.

Apply to the program
The Admissions Committee will give priority to applications received by May 1 of the year of the program. Since space is limited, late applications will be considered only if space permits. To apply for participation in this workshop, complete the application form and mail it to Richard Grefé at AIGA or fax it to 212 807 1799, with a resumé or similar description of your experience and a letter describing the level of interaction you have with your clients and the type of clients with whom you work. The Admissions Committee will contact you with additional questions concerning your qualifications, as necessary. If you have colleagues who are interested in this program, please direct them to this page.

If you have any questions about this information, please contact:

Richard Grefé
Executive director
AIGA
164 Fifth Avenue
New York, NY 10010
212 807 1990
grefe@aiga.org




TAXI Design Network supports this event of educating design leaders who make a difference in the world. To read on TAXI Design Network's "Design Leaders" editorial column, click here.


Want to see what 24 hours of creative awesomeness look like? Click here.



This news message is supported by The Creative Finder, an online platform for photographers, illustrators, designers, and art directors to promote their portfolios towards new clients and collaborators. Creatives who wish to sign up for an account can save 10% off annual fees with promo code 'designtaxi'.

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