Ogilvy Public Relations Worldwide/China, JL McGregor Announce Alliance
BEIJING, June 13 /PRNewswire/ -- Ogilvy Public Relations
Worldwide/China (Ogilvy PR) and JL McGregor & Company, a premier China research and advisory company, have signed an exclusive strategic alliance to offer comprehensive client support. Under the strategic alliance, the two companies are jointly offering clients services in the areas of China government relations, public relations, communications and commercial complexities involving China.
JL McGregor & Company is a China-focused research and advisory company with offices in Beijing, Shanghai and New York. Ogilvy PR is the largest public relations agency in China. The partnership builds on the existing cooperation between Ogilvy PR and James McGregor, the founder of JL
McGregor & Company. Mr. McGregor has served as Senior China Advisor to Ogilvy PR for the past four years.
"We have been working with Jim for many years, and his knowledge, experience and deep insights into China are widely respected by government officials and the international business community. His team also brings a very strong skill set," said Scott Kronick, president of Ogilvy PR/China.
"Coming together in an alliance is a natural fit."
"Jointly, Ogilvy and JL McGregor & Co offer an unparalleled breadth and depth in terms of China expertise on the ground," said James McGregor, chairman and CEO of JL McGregor & Company. "This strategic alliance allows us to leverage our joint talent pool, operational experience and network of business and government relationships to help clients successfully execute the right business strategy for the China growth opportunity."