OFF-WHITE x McDonald’s Packaging Design Concept Is The Extra In Your Value Meal
Composite by DesignTAXI. Left image via Shutterstock, right image via Rose Carson / Shutterstock.com
Virgil Abloh’s OFF-WHITE
might have recently teamed up with a French organic restaurant to create limited edition, revitalizing health beverages
, but what if the fashion label were to collaborate with a restaurant on the other end of the diet spectrum—McDonald’s.
In this packaging design concept, Okan Boyraz
, who goes by the Instagram handle @thisisokan
, imagines a fashion-fast food partnership that will put the extra in your “extra value meal.”
AdvertisementAs noted by Highsnobiety,
the concept seems to be a revamp of another image that was originally published in Visual Magazine
in 2015. The inspiration
had donned a Chanel branding instead with all-black aesthetics.
“EXTRA VALUE MEAL” below.