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Adobe Salutes ‘The New Creatives’ In New, Eye-Catching Ad
By John Yong, 20 Sep 2013
To commemorate the passing of 1 million subscribers on its subscription-based service Creative Cloud, Adobe—with the help of ad agency Goodby, Silverstein & Partners—has released a new, eye-catching ad that pays tribute to “the new creatives”.
“Creatives today do a little bit of everything, from illustration to filmmaking to Web design,” said the agency’s associate creative director Will Elliot. “We wanted the spot to celebrate how all these different disciplines are coming together.”
The ad features several artists, illustrators and designers, with their amazing, colorful works projected across their faces.
What do you think of this ad? Are you a “new creative”?
Click to watch the video:
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