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AIDS Ad Stars ‘Pinocchio’, Warns Against Lying About Sexual Health
By Thia Shi Min, 08 Nov 2013
The ad agency TBWA, Paris has come up with an intriguing ad which warns against lying about one's sexual health.
The short film Woody, which was produced by Control and directed by Mark and Ish, features a woman about to make love to a man who resembles Pinocchio.
After she asks if they should use a condom, the wooden man shakes his head and says that “it’s okay,” but is revealed to be lying as his nose has grown much longer in the next shot.
Cleverly conceived, this ad incorporates fairy tales into a modern day setting, serving as a wake-up call for people to get tested, and come clean with their sexual health.
Watch this intriguing ad below.
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