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Take A Look At Ogilvy & Mather's Induction Box To New Employees
By Loke Shi Ying, 31 Jul 2014
If you have ever wanted know what it is like to be employed at global advertising agency, Ogilvy & Mather, this induction box for new employees provides a glimpse of how employees are welcomed when they join the company.
Created by RedWorks, Cape Town, the Ogilvy & Mather Induction Box is given to new employees. The concept behind this box is ‘The Eternal Pursuit of Unhappiness’, and it brings unity amongst new employees, giving them a quicker easing in to the rich values of Ogilvy.
The Ogilvy Induction box is a visual representation of the 8 creative habits, rich in history made relevant today. Through the strategic packaging of common induction items—such as a handbook, relevant paperwork and more—the company’s branding comes through strong and creates a lasting impression amongst all new employees.
The agency’s core promise to clients is to help them unlock the full value of customers, and thus, this philosophy must translate into the working teams and work environment.
View it below:
[via The Dieline]
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