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Tiffany & Co.’s Beautiful Engagement Ad Features A Real-Life Same-Sex Couple
By Jillian Wong, 13 Jan 2015
Click to view full ad
Luxury jewelry retailer Tiffany & Co. has unveiled a beautiful engagement ad featuring a same-sex couple, a first in the brand’s history.
The ad shows a gay couple sitting on the stoop of a New York City apartment, and is part of the brand’s new ‘Will You?’ campaign to show the diverse love stories of seven real-life couples.
“Nowadays, the road to marriage is no longer linear, and true love can happen more than once with love stories coming in a variety of forms. The Tiffany engagement ring is the first sentence of the story that a couple will write together as they create a life that is deeply intimate and exceptional, which is the message we hope to convey through this campaign,” said Tiffany & Co. PR spokeswoman Linda Buckley to Elle.
As gay and lesbian couples become more accepted in society, it’s heartwarming to see the brand embracing the LGBTQ community with this progressive statement.
Click the image above to view the full ad. What do you think of it?
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