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These ‘Workout Billboards’ Are Part Ads, Part Exercise Machines
By John Yong, 01 May 2015
Sports drink manufacturer Powerade has created several ‘workout billboards’ that are part ads, part exercise machines.
Made with the help of ad agency Ogilvy & Mather Berlin, the billboards feature a scrolling climbing wall, a pull-down machine, and a strength tester.
According to the brand, these billboards were created to show people that they have more power than they think.
Click to watch the video below:
[via Ads of the World]
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