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New Campaign Celebrates Diversity By Offering Cola In Different Skin Colors
By Yoon Sann Wong, 13 Feb 2017
German brand ALI COLA has launched a campaign advocating diversity by offering its drinks in various skin colors.
Its visuals, created by Karl Wolfgang Epple and Matthäus Frost, come accompanied with the tagline, “Different outside. Same inside.” It’s also attached the hashtag ‘#cheerstotolerance’ to the campaign.
Preview the designs below and see the full collection here.
[via Matthäus Frost]
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