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Comical Ads Use An Adorable Bloody Butt To Promote Anti-Hemorrhoid Patches
By Hannah Sofea, 07 Apr 2017
If these morbid but comical PSAs starring a pair of tiny shriveled lungs weren’t your cup of tea, perhaps a bloody backside might suffice.
In this adorable three-part series, Cheil Beijing attempts to spread the deep message of hemorrhoid and its severity. The videos are part of a campaign to promote Gangtai’s new anti-hemorrhoid patches.
The animated short films tell the story of the ass ‘Butty’ that endures multiple sufferings and mishaps as it battles hemorrhoid. In the first shot titled All About Ass, ‘Butty’ is seen suffering from the external form of the disease, which starts to act up around the anus. When irritated, it can cause excessive bleeding and itching. This leads to the next installation named Hero of Hotpot, where ‘Butty’ further agonizes with the tangible threats from excess consumption of spicy foods by ‘Belly’.
In the final episode titled Bloody Rebirth, ‘Butty’ deals with the pain of internal hemorrhoids—this lies inside the rectum and can cause discomfort. When passing stool, there is the possibility of damaging the hemorrhoid.
In each unfortunate case, ‘Belly’ resolves the issue by applying Gangtai’s anti-hemorrhoid patch, which sticks the wearer, helping soothe and alleviate the conditions.
Watch the three videos below.
[via LBBOnline, videos via Ads of Brands]
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