Don't miss the latest stories
LEGO Builds Its Way Into Hearts At Cannes With Inspiring, Prizewinning Campaign
By Mikelle Leow, 30 Jun 2017
Image via Asawin Tejasakulsin
Ogilvy Bangkok’s inspiring LEGO campaign bagged three silver Lions in the ‘Print’ category and a bronze Lion in the ‘Design’ category at this year’s Cannes Festival.
The clever prints feature kids connecting bricks to imposing LEGO-made astronaut, firefighter, and rock star suits. The punchline: ‘Build the Future’.
The ‘Build the Future’ ad is not Ogilvy’s only prizewinning campaign this year—the Chicago branch won a gold Lion for its ‘Portraits Completed’ campaign.
Take a look at the impressive visuals below and head over here to see them in high quality.
Lego "Build the Future." Ogilvy Bangkok. Silver Lion winner at Cannes. pic.twitter.com/aVd0pJ7NpE— Tim Nudd (@nudd) June 28, 2017
Images by Asawin Tejasakulsin via Asawin nudd
[via THE INSPIRATION, images via various sources]
More related news
Also check out these recent news