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IKEA’s ‘FÖREMÅL’ Series Celebrates The Anti-Minimalist Side Of Swedish Design
By Mikelle Leow, 12 Jun 2018
Image via IKEA Today
At one end of the spectrum, you have ‘BILLY’ bookcases and ‘LACK’ tables. At the other, you have outlandish furniture pieces inspired by skulls and animals.
IKEA has joined efforts with Swedish ceramics and glass artist Per Bertil Sundberg to launch an unexpected collection that explores the maximalist side of Scandinavian design—yes, it exists.
Come September 2018, IKEA will unravel ‘FÖREMÅL’, a series of limited edition pieces by Sundberg that are “figurative, fun, [and] sometimes absurd,” including a skull-inspired vase and a dog candleholder.
Sundberg describes his style as lush, rough, and burlesque. “It’s based on folklore, and it’s easy to understand.”
‘FÖREMÅL’ is the result of some playful experimentation with random items from shelves. Sundberg mixed and matched these objects on the factory floor to create wholly new objects.
“It’s boring to be placed in a box,” the artist adds. “I like doing different things and try to fight people’s expectations.” Preview the collection below.
Candleholders. Image via IKEA Today
Cushion covers. Image via IKEA Today
Metal tray. Image via IKEA Today
[via IKEA Today]
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