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Starbucks To Open Its Largest Outlet Yet, Co-Designed By Crate & Barrel Founder
By Mikelle Leow, 06 Sep 2019
Image via Starbucks / Business Wire
Starbucks has been striving to scrub off its “basic” image by establishing an array of posh outlets around the world. Its latest Roastery will also be its largest, and is set to delight coffee and architecture enthusiasts alike.
The chain announced the Starbucks Reserve Roastery Chicago back in April 2017, and details of the store’s opening are finally available. The location is scheduled to open on 15 November 2019 at 646 N Michigan Ave.
In its former life, the 43,000-square-foot was occupied by furniture giant Crate & Barrel. Starbucks has thus paid homage to the building’s heritage by involving Crate & Barrel’s founder, Gordon Segal, in the design of the colossal outpost, according to Chicago Tribune.
Some architectural elements of the glassy establishment, which was built in 1990, have also been retained. Curbed reports that Starbucks’ permit also named architecture firm Solomon Cordwell Buenz, the designer of the previous Crate & Barrel location, as the studio that will revamp the area.
The four-story Roastery will have a workforce of about 200 employees, and will feature on-site roasting of Starbucks’ rare ‘Reserve’ beans, exclusive Chicago-inspired beverages by local mixologists, interactive tours, and a kitchen where Italian bakery and partner Princi’s breads, desserts, salads and pizzas will be prepared.
[via TimeOut, cover image via Starbucks / Business Wire]
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