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Balenciaga’s Ad Video Hilariously Parodies ‘Keeping Up With The Kardashians’
By Izza Sofia, 24 Jun 2020
Image via Balenciaga
Balenciaga has released a new campaign video that looks a lot like a reality TV show.
The luxury brand unveiled the amusing Real Balenciaga commercial, filmed by New York-based photographer Chris Maggio, on its YouTube channel. Capturing Demna Gvasalia’s irony in parodying reality TV show intros, the video appears to imitate two series, Keeping Up With The Kardashians and The Real Housewives.
The advert opens with various models lined up and donning the brand’s stylish garments. At the 10-second mark, the video breaks into strips showcasing their profiles.
The style is similar to the intro in Season 13 of Keeping Up With The Kardashians displaying the sisters’ faces. Balenciaga then shows off its clothes the same way the Kardashian-Jenners flaunt their dresses.
The brand’s name appears at the end in silver lettering, giving off Real Housewives vibes.
Check out the promo video below.
[via Design Scene, opening image via Balenciaga]
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