Image courtesy of Happy People Project
The world’s first typeface you can hear and play is, thankfully, not Comic Sans, but a musical marvel.
Visualizing the brilliance of Amadeus Mozart, branding agency
Happy People Project has created a typeface to front communications for Peter Shaffer’s play,
Amadeus, in Turkey.
The team started off with the staff as a guide to design the typeface around, and letters were later added in place of musical notes.
Image courtesy of Happy People Project
14 numbers and letters were created in line with notes and octaves on the staff, so you could listen to them. In total, though, a massive font family of 574 characters was designed for the project.
In addition, Mozart’s reported lost letters from 250 years ago have been transformed into a musical piece to be played by a pianist.
“Putting the Amadeus font at the center of our campaign, our messages and headlines uniquely merged with Mozart’s music,” the agency told
DesignTAXI. “While people read each word, they were also able to listen to the matched note.” The team believes this is arguably “the most creative way to tell [Mozart’s] story to the people.”
Image courtesy of Happy People Project
Image courtesy of Happy People Project
Image courtesy of Happy People Project
Image courtesy of Happy People Project
Click to view enlarged version
Click to view enlarged version. Image courtesy of Happy People Project
[via
Happy People Project]